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Managing a brand across diverse regions and markets can be a daunting task.
You depend on an entrepreneurially spirited sales network yet your brand is dependent on maintenance of tight standards and controls.
HQ is in charge of marketing yet your remote sales teams have specific, local needs.
In most cases, as brand managers are understandably reluctant to release control of the brand to local level, their needs go unanswered.
That's what leads to promotions such as the one where a well known Surrey based global consumer electronics business, developed their fantastic offer to win a pair of Beckham boots. Unfortunately it wasn't too popular in Wales, Scotland and Ireland!
Our solution provides you with a tightly integrated web-based solution that helps you plan, execute and deliver quality, brand consistent collateral throughout your distribution chain.
Detailed reporting allows you to analyse the effectiveness of your marketing programmes. See who is actively promoting the brand, view most popular items. Importantly, IntelligentPrint was built with a busy end-user in mind (NOT a "techie") and delivers high quality, corporate branded, locally oriented marketing in hours.
This simplicity helps ensure that your partners use the solution. And with users like L'Oreal, Microsoft, RE/MAX and Century21 we know our approach works.
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